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Montblanc Masterpiece Fair - Exhibition

  • concept -
  • art direction -
  • build -
  • production -

Brief -

To design a stand for the luxury brand Montblanc for Masterpiece London, the annual show that brings together fine art, antique and design collectors, exhibitors and curators from around the world in the grounds of The Royal Hospital Chelsea.

Solution -

We designed a space that looked both imposing and permanent. The showcases, columns and surrounding walls contained subtle references to the history of Montblanc and the materials used in the interiors of their workshops, offices and retail spaces. Security was paramount given that some of the individual writing instruments retailed at nearly EUR 1 million. The space included storage, a meeting room, an interactive calligraphy experience and was installed in less than 24 hours.

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We know what we
are doing.

For us it’s all about making your brand relevant and having a clear achievable retail strategy.

The agency was set up in 2007 and we offer a range of retail and commercial services including branding, packaging design, 3D models, website design, interiors, the production of press launches, fashion shows, exhibitions and experiential activities.

Our design and communication process revolves around the importance of brand narrative, an awareness of current and future trends, long term brand evolution, the changing face of the high street, and the evolving buying habits of today’s consumer.

Whether you are an established global brand or a start-up, it is our combination of exceptional design, great logistical skills, an astute understanding of commerce and a brand’s position within its market, all pulled together by a team that is passionate not only about the creative process but also about business itself, that has set Marmalade London aside from the more conventional design and communication agencies.

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Company info.

Marmalade London Ltd.

Registered Company Address
141 Wardour Street London W1F OUT

Registered in England and Wales No : 3784283
VAT Registration No : 743 8967 81

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