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Elkin -

  • concept -
  • identity -
  • graphics -
  • packaging -
  • art direction -
  • brand guidelines -
  • website -

Brief -

To create an identity, packaging range and website design for a new jewellery collection created and handcrafted by fashion stylist Eliisa Makin. The brief requested that the brand should capture something of ‘a clash between Tim Burton and Vogue’.

Solution -

We created a bespoke typeface for the primary logo and shrouded it in a smoky graphic to capture the gothic qualities of the products. We created an oversized matchbox for the packaging which played with the prevalent use of bugs and insects in many of Eliisa’s designs, not only referencing the smoke element of the graphic, but also as a playful reference to the way kids often keep bugs in matchboxes.

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We know what we
are doing.

For us it’s all about making your brand relevant and having a clear achievable retail strategy.

The agency was set up in 2007 and we offer a range of retail and commercial services including branding, packaging design, 3D models, website design, interiors, the production of press launches, fashion shows, exhibitions and experiential activities.

Our design and communication process revolves around the importance of brand narrative, an awareness of current and future trends, long term brand evolution, the changing face of the high street, and the evolving buying habits of today’s consumer.

Whether you are an established global brand or a start-up, it is our combination of exceptional design, great logistical skills, an astute understanding of commerce and a brand’s position within its market, all pulled together by a team that is passionate not only about the creative process but also about business itself, that has set Marmalade London aside from the more conventional design and communication agencies.

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Company info.

Marmalade London Ltd.

Registered Company Address
141 Wardour Street London W1F OUT

Registered in England and Wales No : 3784283
VAT Registration No : 743 8967 81

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